{e}house helped make PURE GRIPS the star of the 2010 PGA Merchandise SHow. It's no wonder why we partner with {e}house, they intuitively get what brand strategy is all about and they do it with style and grace. Everyone at Formo is very proud 'em!

Read more about it here:
http://blogs.golf.com/equipment/2010/01/grip-it-and-play-it-pure-grips.html